November 04, 2002
KaZaA to Utilize P2P Marketing
This is really timely ... my girlfriend, who is getting her MBA at the University of Maryland, just took a final for a technology class. One of the questions on the exam asked what Sony should do in light of file sharing. I recommended they should develop a superior file sharing software utilizing the Gnutella network that would surpass all others. It would permit regular file sharing, but would include collaberative filtering which would make recommendations based on files searched, enable communities for people with similar musical tastes and enable customers to find quality downloads ... better than any other software available. I know, easier said than done. But it looks like KaZaA is starting.
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