November 26, 2002

Blogging Defined

If Webster could see us now. I've been helping to put together a quasi-blog panel for DCDOTCOMM, the upcoming online marketing and advertising conference in Washington, DC. It's made me think more about how business, blogs and marketing can work together. And how the general ad industry will react to the idea of blogs in marketing. We (the industry) can be stuck in the ways (especially in stoggy DC) of traditional marketing concepts -- which must remain -- but can sometimes hinder the implementation of new concepts. But this panel should be a big eye-opener and I think Halley Suitt gives us a great start with her definition of "What is a Weblog?" Starting from the very basic to the very contextual ... I think Halley nails it.

More on the panel and the conference later ... it's shaping up to be very a good one!

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