July 02, 2003
"A recent PlanetFeedback survey that found pop-ups lead all ad forms in levels of annoyance and distrust-even more so than spam." Too bad the same study shows publishers get more $$$ for the ad unit and it generates more $$$ for advertisers. What about long term focus?? What are publishers and advertisers doing to their brands who use these tactics??
Posted by about me at 9:11 AM